Experts-In-Residence

Zoë Weldon

Content and Social Media

Area of Expertise

Digital Strategy & Campaign Execution

Content Strategy & Brand Storytelling

Social Media

Brand Positioning & Messaging

Audience Development & Growth Tactics

Zoë is a seasoned digital strategist who helps brands break through the noise and achieve meaningful results. With over a decade of experience, she has driven exceptional growth for top brands like Lululemon, Destination British Columbia and CrowdRiff through strategic digital marketing, compelling storytelling, and community-led engagement.