Experts-In-Residence
Zoë Weldon
Content and Social Media
Area of Expertise
Digital Strategy & Campaign Execution
Content Strategy & Brand Storytelling
Social Media
Brand Positioning & Messaging
Audience Development & Growth Tactics
Zoë is a seasoned digital strategist who helps brands break through the noise and achieve meaningful results. With over a decade of experience, she has driven exceptional growth for top brands like Lululemon, Destination British Columbia and CrowdRiff through strategic digital marketing, compelling storytelling, and community-led engagement.